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Independent gear reviews. We earn from qualifying Amazon purchases.How we make money

How we review fishing gear

The steps behind every guide, and the things we will not do.

Our process

  1. Choose the topic. We cover what readers ask about and what fishing seasons call for.
  2. Research the products. We read maker specifications and manuals, and we read what owners say on retailer pages and fishing forums.
  3. Compare for real use. We match each product to a job, such as bank fishing, surf, ice or a small boat.
  4. Rank and explain. Each pick lists strengths, weaknesses and who it suits.
  5. Keep it current. Guides show an updated date, and we recheck products when they change.

Research and hands-on testing

Unless a guide says that we used a product ourselves, our picks come from research. We never describe a product as tested when it was not.

What we do not do

  • We do not accept payment for rankings or reviews.
  • We do not copy another site's reviews or Amazon listing text.
  • We do not hide a product's weaknesses.
  • We do not show prices we cannot keep current. We link to the live price on Amazon instead.

How affiliate links fit in

We earn a commission when you buy through our Amazon links. That is how the site pays for itself. See the affiliate disclosure for details.

Found a mistake?

Contact us with the page and what looks wrong. We correct errors and note the change.